office, business, colleagues

What Is Culture Is And Why It Is Important?

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The Module explores what culture is, why it is important, and the benefits you can achieve from better cross-cultural working. 

Lesson One provides a framework for understanding what culture is and builds a definition of culture that underpins all our E-learning modules.

Lesson Two looks at the importance of culture in business and identifies business areas where culture has most impact.

Lesson Three looks at suboptimal or ineffective responses to cultural differences at work, and sets the scene for understanding what cross-cultural competence consists of.